Brand Manager at African Economic Congress

Brand Manager

Location: Asokoro, Abuja
Employment Type: Full-time

Job Brief

  • We are looking for an experienced Brand Manager to help us build our brand and raise brand awareness.
  • You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world.

Responsibilities

  • Analyze brand positioning and consumer insights
  • Shape and communicate our vision and mission
  • Translate brand elements into plans and go-to-market strategies
  • Manage a team of marketing people working on brand initiatives
  • Lead creative development to motivate the target audience to “take action”
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor market trends, research consumer markets and competitors’ activities
  • Oversee new and ongoing marketing and advertising activities
  • Monitor product distribution and consumer reactions
  • Devise innovative growth strategies
  • Align the company around the brand’s direction, choices and tactics

Requirements

  • Proven working experience as Brand Manager or Associate Brand Manager
  • Proven ability to develop brand and marketing strategies and communicate recommendations to executives
  • Experience in identifying target audiences and devising effective campaigns
  • Excellent understanding of the full marketing mix
  • Strong analytical skills partnered with a creative mind
  • Data-driven thinking and an affinity for numbers
  • Outstanding communication skills
  • Up-to-date with latest trends and marketing best practices
  • Degree in Marketing or a related field.
  • 4 – 15 years Experience.

Application Deadline
30th November, 2020.

Method of Application
Interested and qualified candidates should send their Resume and previous work portfolio to: internship@aecongress.org with the title “Brand Officer” as the subject of the email.

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