Digital Marketing Manager at Health Connect24x7 Limited

Digital Marketing Manager

Location: Lagos

Job Description

• We are searching for a highly-creative and effective digital marketing manager to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations.
• This role will help grow HealthConnect24x7 brand’s influence locally while also increasing brand loyalty and awareness of our existing customers and prospective clients.by developing and maintaining a sustainable marketing communications strategy.
• Other duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks.
• Our ideal candidate is someone with experience in marketing, creativity, and social media management.
• In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities

• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Manage the marketing team to develop coordinated marketing content and campaign that can be converted to sales and growth of the business.
• Design team members KPIs in line with organizational objective.
• Develop communications budget and ensure communications plans are achieved timely within budget
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media ads and display advertising campaigns
• Design, build and manage our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights.
• Evaluate important metrics that affect our website traffic, service quotas, target audience and industry.
• Work with your team to brainstorm new and innovative growth strategies
• Use effective analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Update and manage website content as needed.
• Oversee and manage all contests, giveaways, and other digital projects.

Requirements

• Bachelor’s Degree in Marketing or relevant field.
• A minimum of 5 years combined experience in a digital marketing, content writing and advertising position.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.

Application Deadline
10th April, 2022.

Method of Application
Interested and qualified candidates should send their CV to: hr@healthconnect247.com using the Job Title as the subject of the email.